• linathecreative
  • Work

Lina Benson // Art Director

  • linathecreative
  • Work

Camp Day X Tim Hortons

How do you remind Canadians that Roll Up to Win is back? Through a fun and upbeat 360 campaign that motivates Canadians across the country.

Caffein(A.I.)ted

How do you remind Canadians why they love a fresh cup of TIms?
Showcase the vibrant energy of Canada's most iconic cup, by giving ChatGPT a caffeine boost.

2023 ADCC | Silver (Transit)
2023 ADCC | Bronze (newspaper)

Roll Up To Win X Tim Hortons

How do you remind Canadians that Roll Up to Win is back? Launch a lively, 360-degree campaign brimming with energy. This fun and engaging campaign will excite and motivate Canadians to participate and enjoy the thrill of Roll Up to Win once again.

Social X Tim Hortons

How do you bring fresh-thinking to Canada's most beloved brand: Tim Hortons? We deliver innovative and diverse content that resonates with their fanbase. Whether it's an Amazon Prime-worthy video or a heartfelt tribute to the iconic Honey Cruller.

Walnut Crunchback Tour

How do you get people excited about the return of the Walnut Crunch? We launched a nationwide Walnut Crunchback Tour. This high-energy tour captures fans' enthusiasm and sold out in just two weeks!

Halloween X Lexus

How do you show all the stylistic features Lexus has to offer? We transform each new car feature into a heroic, Halloween-themed Instagram feed tale. These spooky, adventurous stories captivated and showcased the features in a fun, festive way.

Poster Design

Designer: Lina Benson

A creative detour, where I dive into a world where late nights, intense blue lights, and coffee-fueled creativity collide into poster designs.

Rebrand X Propellor Coffee

Designer: Lina Benson

What happens when you rebrand a beloved Toronto coffee brand. You stir up excitement for new fans and give loyalists a tasty reminder of just how cool and delicious Propellor Coffee really is!

Camp Day X Tim Hortons

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Caffein(A.I.)ted

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Roll Up To Win X Tim Hortons

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Social X Tim Hortons

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Walnut Crunchback Tour

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Halloween X Lexus

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Poster Design

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Rebrand X Propellor Coffee

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